top of page
MIKE BAYFIELD
CREATIVE CONSULTANCY
Mazda - i-Activsense
Mazda i-ACTIVSENSE safety technologies work intuitively – rather like your own human senses – to protect you from danger.
To demonstrate this, and the unique Mazda connection between car and driver, I developed the concept, wrote the script and oversaw the production and editing of a film, shown globally across digital and social channels.

bottom of page